TY - JOUR AU - Dranove, David AU - Garthwaite, Craig AU - Hermosilla, Manuel TI - Pharmaceutical Profits and the Social Value of Innovation JF - National Bureau of Economic Research Working Paper Series VL - No. 20212 PY - 2014 Y2 - June 2014 DO - 10.3386/w20212 UR - http://www.nber.org/papers/w20212 L1 - http://www.nber.org/papers/w20212.pdf N1 - Author contact info: David Dranove Department of Strategy Kellogg School of Management Northwestern University 2001 Sheridan Road Evanston, IL 60208 E-Mail: d-dranove@kellogg.northwestern.edu Craig Garthwaite Kellogg School of Management Northwestern University 2211 Campus Drive Evanston, IL 60208 Tel: 847/491-2509 Fax: 847/467-1777 E-Mail: c-garthwaite@kellogg.northwestern.edu Manuel I. Hermosilla Carey Business School Johns Hopkins University 100 International Dr Baltimore, MD 21202 E-Mail: mh@jhu.edu AB - Prior research has shown that exogenous shocks to the demand for medical products spur additional product development. These studies do not distinguish between breakthrough products and those that largely duplicate the performance of existing products. In this paper, we use a novel data set to explore the impact of the introduction of Medicare Part D on the development of new biotechnology products. We find that the law spurred development of products targeting illnesses that affect the elderly, but most of this effect is concentrated among products aimed at diseases that already have multiple existing treatments. Moreover, we find no increase in products targeting orphan disease or those receiving either fast track or priority review status from the FDA. This suggests that marginal changes in demand may have little effect on the development of products with large welfare benefits. ER -